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Internal Permalink Redirect Fix

Don’t Let Redirects Slow Down Your Server

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Internal Permalink Redirect Fix

Many sites that have been around for a while have probably changed their structure over the years. Permalinks with paths that included dates and .HTML used to be all the rage (or maybe that was just the default).

Today, there are some very compelling reasons to remove that extra data from the URLs and simplify the permalinks. Also, there’s that whole switch to HTTPS thing that Google’s been pushing so hard in the last year or so, which also causes your internal URLs to change by adding that extra “s”.

The Problem with Redirects

Whenever your permalink structure changes, you’ll setup (or have setup for you) redirect rules on your server that make sure your old URLs still work.

For example, links to http://best-blog.com/2001/01/myspace-rules.html will automatically redirect to https://best-blog.com/myspace-rules.

As will http://best-blog.com/checkout go to https://best-blog.com/checkout.

301 redirect

But did you know, all of those redirects can slow your server down and negatively impact your site’s page speed?

From Google’s Page Speed Analysis documentation:

(2) Number of redirects should be minimized

Additional HTTP redirects can add one or two extra network roundtrips (two if an extra DNS lookup is required), incurring hundreds of milliseconds of extra latency on 4G networks. For this reason, we strongly encourage webmasters to minimize the number, and ideally eliminate redirects entirely – this is especially important for the HTML document (avoid “m dot” redirects when possible).

 

The Blog Fixer ™ Is Here To Help

The Blog Fixer ™ Will:

  • Update all of the internal links in your posts to match your current permalink structure
  • Allow you to avoid unnecessary redirects and keep the extra strain off your server
  • Keep the redirect rules in place for links that may come in from outside sources
  • Optionally: If you haven’t made a permalink change yet, we can do that for you. Take dates or categories out of your URLs, create a server redirect to avoid broken links from external sites that link to you, and optimize all of your internal links. Just send us a note after purchase.

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“I had to look Kris up because so many clients gave his services high reviews – and almost immediately I started including The Blog Fixer ™ in my own audit report. It’s awesome that he can find technical problems AND fix them with targeted services. I trust this team to make quality fixes at reasonable prices.”

Jeff Hawley aka Hashtag Jeff

HashtagJeff
SEO Expert and teacher at HashTagJeff.com

The Blog Fixer ™ to the Rescue!

Let The Blog Fixer ™ address your Redirect Slowdown.

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As always, all of our fixes are provided as 100% done-for-you services without any software for you to learn.

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